Investis Digital Gives Back To Its Communities

Even before the recent disruption, issues of Corporate Social Responsibility (CSR) were at the forefront of many discussions in the business world. Target audiences, from consumers to investors, stakeholders, and more, were looking to see what a brand was giving back to its people, communities, and more broadly, to the world as a whole.

This perspective, however, has only been deepened by the events of the last year, such as the pandemic. Brand audiences are looking to align with businesses that are not only functioning successfully but are also engineering greater change. Consumers, and other valuable groups, are interested in more than just a transaction or a partnership with brands they align themselves with, they want to understand a brand’s values and how it is working to realize these values beyond just words on a screen.

At Investis Digital, we have been striving to do our part to help in a myriad of ways, from assisting our clients with their charity initiatives in mental health, to helping plant over 2,000 trees across the world. In November, our Baroda team stepped up once again as a part of our specific CSR initiatives.

Our teammates in India gathered masks and warm blankets, as well as clothing, winter wear, books, non-perishable food packets/groceries, safety essentials, and more to give to the less fortunate. Additionally, those who were able contributed by making donations to the NGO our office was supporting.

On top of this, our Diversity & Inclusion Group’s Baroda co-chairs Jayesh Kalvinkar, Mamta Kumari & Bhavin Desai went to distribute these items personally to those in need, concluding the effort in a satisfying and personal way.

We are looking forward to continuing our efforts in the New Year, as we look to our core brand values to guide all of our functioning. If you would like to have further discussion on how your brand can build meaningful content, and better connect with those who matter most, please get in touch today.