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Content and Creative
December 21, 2022
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Will AI Kill Content Creation or Improve It?
AI is a double-edged sword—we love the convenience of it, but can it produce the same quality content as the professionals? Click here to learn more.
Social Media
December 20, 2022
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Why Social Media’s Problems Are a Wake-up Call for Brands
2022 has been a year of controversy for platforms like Twitter, Facebook, Instagram, and TikTok. So where does that leave brands? Should they reconsider their presence on social media? Here’s what we recommend.
Talent
December 14, 2022
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How to Navigate Talent Acquisition During a Recession
In the face of a recession, companies have new hiring goals and, in turn, need to rethink their talent acquisition strategies. Here's what we can learn from the companies that are doing it right.
SEO
December 12, 2022
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Stop the Scroll: Ideas for Optimizing for Google's Continuous Scroll on Desktop
Google has replaced it's classic ten-results-on-a-page with a continuous scroll feature. Click to learn what we know so far and how you can optimize in response to the new update.
Commerce
December 12, 2022
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How to Create a Seamless Customer Journey That Drives Conversion Growth
With potential customers coming in from every which way, it’s time to take control of your digital estate. Here’s how to create a seamless customer journey across all channels.
Performance Marketing
December 8, 2022
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Targeting: Best Practices for Higher Ed Marketers
As higher education becomes more and more saturated; marketers will need to rethink their targeting strategies. Click to learn more about best practices.
Commerce
December 2, 2022
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Consumer Privacy Vs. Personalization – How to Strike a Balance
Consumers want privacy when it comes to their personal data, but they also want a personalized (and seamless) customer experience. Here’s how to deliver both.
Commerce
December 1, 2022
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Cyber Week 2022: A Recap
Initially projected to be a flop, this year’s Cyber Week soared past expectations and set a record for the most Black Friday online sales ever. Click to learn more about this year’s biggest shopping habits and how to capture customers.
Social Media
November 29, 2022
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Can BeReal Be Real for Brands?
BeReal is the new candid, “It” social media platform, but how can brands get in on the fun? Click to learn more.
Commerce
November 26, 2022
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Why Are Brands Struggling with Data Management in Commerce?
Nearly 60 percent of enterprise companies admit to failing in their efforts to become data driven, so how can effective data management be achieved? Click to learn more.
Commerce
November 22, 2022
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Quick Wins for Amazon Sellers this Holiday Shopping Season
With holiday shopping already in full-swing, Amazon sellers need to find a way to improve visibility and increase conversions. Click to learn more.
Email Marketing
November 18, 2022
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5 Ways to Win Your Holiday Email Campaigns This Season
It’s that time of year again! Here’s how to make the most out of your holiday email campaigns this season.