Paul Headley

As Senior Director of Strategy & Analytics, Paul helps tell integrated digital stories from the consumer’s point of view. He’s an expert at blending data through an omnichannel lens to create custom digital strategy plans for clients.

Paul’s a humble man with the beard to match. He enjoys the occasional trip to Flagstaff, AZ, to throw discs, stay in hostels, and frequent local watering holes. He’s continuously honing his hide-and-seek, somersault, and homework skills to keep up with his kids.

Performance Marketing
May 15, 2019

Content and the metrics that matter

Even if your content management team is lucky enough to have a generou...
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Performance Marketing
March 7, 2019

The value of looking from the outside in

Not long ago, I worked with a manufacturing client who confessed that ...
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Performance Marketing
March 5, 2019

3 Website Metrics That Matter for Senior Marketers

One of the most common problems from senior executives is that they don’t know which website metrics really matter. We walk you through the top 3.
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Pagination