Blog | IDX

May 2, 2019

Amplifying Content to Target More Potential Customers

Amplification puts your content to work, and generates real conversations that moves an audience through the customer journey. Are you using it effectively?

December 5, 2017

Your Ultimate Marketing Conference Attendee Checklist

How do you decide what topics to schedule on your editorial content calendar first? This infographic explains 4 ways to prioritize your content topics.

July 20, 2017

How to Create Top-of-Funnel Content That Works

Top-of-funnel content is content that doesn’t try to sell the audience on a product or service, but instead educates, helps, and answers common questions.

Shana Sullivan