Category: Content And Creative

Content and Creative
September 18, 2018

10 Writing Tips for Marketers: Improve Your Communication, Look Smarter & Get What You Want

Poor business writing can directly impact your bottom line. Check out our 10 biggest tips to improve your writing, look smarter and get what you want.
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Content and Creative
June 28, 2018

Tips, Tools & Resources to Find Great Freelance Writers for Hire

Discover the best ways to find excellent freelance writers for your next content marketing project. Learn about the latest tools and resources from content expert and longtime freelance writer, Megan Krause.
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Content and Creative
August 1, 2017

How Can You Measure the Successes and Failures of Content?

To start measuring the success of your content, you need a marketing strategy with specific goals. Find out which metrics gauge content success vs. failure.
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Content and Creative
July 20, 2017

How to Create Top-of-Funnel Content That Works

Top-of-funnel content is content that doesn’t try to sell the audience on a product or service, but instead educates, helps, and answers common questions.
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Content and Creative
November 10, 2016

What Makes an Infographic Design Bad & How To Improve It [INFOGRAPHIC]

Whether you are developing infographics on your own or working with a designer, learn what basic principles make a bad infographic and how to make it better.
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Content and Creative
July 19, 2016

How to Create Awesome Content People Actually Want

Great ideation and answering your audience’s common questions is crucial for content marketing. Find out how to create content people actually want!
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Content and Creative
May 19, 2016

Why Does Long-Form Content Perform Better?

Google favors long-form content and your audience wants it, so why aren't you creating longer content that provides the most value?
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Content and Creative
January 26, 2016

The 30 Best Content Marketing Articles on the Web

IDX staff has combed through all 307 million blog posts about content marketing (that’s right), and we’ve identified the best 30.
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Content and Creative
July 28, 2015

Why Design Is Important for Content Marketing

We are a visual culture, so strong design and visual storytelling are key creative outlets to enhance content marketing.
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Content and Creative
January 20, 2015

Content Brainstorming with Mind Maps in a Group

Mind Mapping is a great way to offer an overview of an idea, by expanding on a thought — or many thoughts — through diagrams. Click here to learn more.
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Content and Creative
November 19, 2014

How to Do Research for an Infographic

Here are some tips on how to properly conduct research for your next infographic design project.
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