Blog | IDX

Category: Performance Marketing

September 20, 2023

Why Google Bard Extensions Matters

Discover the Impact of Google Bard Extensions: Transforming Everyday Apps with AI Integration. Learn What It Means for Marketers!

May 16, 2023

How Google Is Changing Search with Project Magi

For years, Google (and its parent company, Alphabet) have been develop...

April 4, 2023

How Google's Fact Check Tools and SERP Features Work

In the spirit of International Fact-Checking Day this past weekend, we...

March 23, 2023

Top Digital Marketing Conferences in 2023

Here are the top digital marketing conferences of 2023! Click to learn more.

December 8, 2022

Targeting: Best Practices for Higher Ed Marketers

As higher education becomes more and more saturated; marketers will need to rethink their targeting strategies. Click to learn more about best practices.

September 29, 2022

SEO or Paid Search? Wrong Question

Deciding between SEO and paid search? Leveraging both whenever possible can maximize your share of the search engine landscape. Click to learn more.

August 10, 2022

How to Effectively Shift MQLs into SQLs

Successfully turning an MQL into an SQL means knowing how to deliver the right information at the right time. Click to learn more.

July 27, 2022

6 Steps to Running a Lead Generation Campaign

We’ve talked about running a successful demand generation campaign, and now it’s time to discuss leads! Click here to learn how you can run a great lead generation campaign.

May 24, 2022

What is the Impact of Advertising on Streaming?

A content creation war has streaming services in a scramble for additional revenue. But how will the increased adoption of advertising impact streaming? Click to learn more.

May 23, 2022

Demand Generation: Campaign Plan in 5 Easy Steps

Demand Generation is a hot topic in the marketing world. Click here to learn how to run a demand generation campaign in 5 easy steps.

May 4, 2022

How to Repair and Align Disjointed Marketing Strategies Across Different Departments

Ready to synchronize the marketing strategy across all of your departments? Click to learn more.

April 27, 2022

Using Buyer Personas to Inform Your Marketing Content

How can you use buyer personas to inform and drive your marketing content? Click to learn more.

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Category: Performance Marketing

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