Blog | IDX

Category: Performance Marketing

January 27, 2022

The 2022 Guide to Account Based Marketing

When done correctly, account based marketing can dramatically increase revenue and marketing’s return on investment. Click to learn more.

January 26, 2022

How to Create a B2B Sales Funnel

The sales funnel is getting a makeover. Click to learn how you can build an effective B2B sales funnel.

December 22, 2021

MQL vs. SQL: What's the Difference?

Trying to figure out if your lead is ready for sales or needs more nurturing? Click to learn more.

October 18, 2021

Digital Marketing Terms for Dummies

We've compiled the ultimate list of digital marketing terms you should know. Click here to learn more.

September 20, 2021

How to Maximize Sales Opportunities at Your Next Conference

Getting the most out of your conferences, trade shows and in-person events requires a game plan. Click to learn how you can optimize your next event.

September 7, 2021

Google’s New Page Title Update: What You Should Know

Google has announced a new system of generating title tags for web pages. Click here to learn more.

July 29, 2021

Build Your Content Marketing Strategy Around a Hub & Spoke Model

Find out how the Hub and Spoke strategy can help you plan various pieces of rich content (spokes) that promote your main piece of content (hub).

July 23, 2021

In-house vs. Agency Marketing: What is the Difference?

Learn more about the pros and cons of working with an in-house team or agency.

July 7, 2021

Google's Page Experience Update: What you Need to Know

In May of 2020, Google announced an upcoming change to their algorithm that will focus on user experience. Learn more about the update and how to prepare.

May 11, 2021

The Ultimate Guide to Digital Marketing Courses - Free & Paid

If it’s time to develop or enhance the skills you need to become a successful digital marketer, a free digital marketing course may be for you

November 20, 2020

How Much Does Real Content Marketing Cost?

Find out how much content marketing costs, from creating a content marketing campaign, to strategy, research, content creation, optimization and distribution.

October 12, 2020

How Will the Election Impact Paid Media Campaigns?

We dive into how the recent election may have an impact on paid media campaigns.

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Category: Performance Marketing

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